Exploring new terrains w/ Max Salzborn, Manuel Haring & adidas Adilette 22
#COMMUNITY #FOOTWEAR The adidas Adilette is probably the only pair of slides with a cult following, having found its way from living rooms and public pools to the streets. For the release of the Adilette 22, 3D artist Max Salzborn and Manuel Haring reimagine the updated silhouette in new environments and materials. We talked to the two […]
Taking comfort to the streets with the Crocs Echo Slide
#FOOTWEAR Crocs set out to make the world more comfortable, one shoe at a time. After taking this mission to the streets with the Echo Clog, Crocs introduces the Echo Slide.
In the streets of Tokyo with the New Balance 1906R
#FOOTWEAR The New Balance 1906 enjoyed a successful run in 2022 while flying under the radar. We took the M1906RCA & M1906RCD to the streets of Tokyo.
On a coffee break in Tokyo with the Reebok Club C 85
#FOOTWEAR Combining influences of legendary tennis shoes from the 1980s, the Reebok Club C checks all the boxes for a sneaker to stand the test of time. We took the Club C 85 Vintage out for coffee in Tokyo.
Discussing the future of AI & retail w/ Benjamin Benichou
#COMMUNITY Many things that we do every day are facilitated by artificial intelligence (AI) – from search engines to customer service and personal assistants. But the rapidly evolving technology is also disrupting the creative industry, capable of writing elaborated texts or generating art. We talked to Benjamin Benichou of Drop about how AI will affect street […]
Celebrating Air Max Day in the AIR FACTORY w/ Wekaforé & The Voodoo Club
#COMMUNITY #EVENTS On Air Max Day, we celebrated uncensored innovation together with the Voodoo Club and solebox community at the AIR FACTORY in Barcelona. On a mission to bring fresh air to the community, we invited local fashion and design creatives for an immersive experience of failing forward.
solebox x adidas Ultra 4D Launch Event
#COMMUNITY #EVENTS Last week we celebrated the release of the solebox x adidas Ultra 4D at Lobe Block in Berlin. The event provided an exclusive first look at the Ultra 4D as well as the upcoming Ultraboost 1.0, alongside a retrospective of all past solebox and adidas collaborations.
Failing Forward w/ Wekaforé and the Nike AM1 Big Bubble
#FOOTWEAR Innovation is a process that requires fearless creativity and the willingness to fail forward. Voodoo Club’s Wekaforé takes us on a journey through his creative process with the Nike Air Max 1 ’86 “Big Bubble”.
Celebrating 2 decades of shared legacy by adidas and solebox in collaboration w/ Illya Goldman Gubin
#COMMUNITY #FOOTWEAR solebox and adidas are proud to present their latest collaboration, featuring two new iterations that combine innovative design with classic comfort. The solebox x adidas Ultra 4D and Ultraboost will be presented at an exclusive vernissage event in collaboration with Berlin-based, multidisciplinary artist @illyagoldmangubin on March 16th at Lobe Block in Berlin. Illya will reinterpret […]